Travel Italy with all the benefits

Tours & Activities
Restaurants & Bars
VIP Access

Unforgettable experiences, unbeatable value

The average traveler saves over $400 over the course of their trip.

Immediate 10% savings on the best tours, activities, museums, and entrance fees

  • VIP Skip the Line Vatican tours
  • Peaceful Venice Gondola rides
  • Roman Crypts, Colosseum, Vineyards and more…

Thousands of Italy’s Top Hotels at minimum 15% off the lowest public rates

  • 4 Star Rome Hotels from $59 per night
  • Venice Canal-side Hotels from $88 per night
  • Milan 5 Star Properties from $125 per night
  • Villas, Pensiones, hidden B&B gems and more…

Up to 70% off shopping including a 200 store Italian designer outlet

  • Versace
  • Giorgio Armani
  • Prada
  • And many more…

Become your own expert guide with award winning insights from the Dream of Italy newsletter.
ItaliaPass members receive a free month subscription and access to over 110 searchable back issues and 25 Special Reports. Discover the hidden secrets of your favorite Italian destinations.

Even more benefits

Private Guides

Enjoy a private and unique tour with an expert, personable and engaging guide who shares the insider secrets, fascinating facts and behind-the scenes stories not found in guidebooks. By bike, gondola or on foot, let our exclusive guides show you Italy the way only a seasoned local can. ItaliaPass members not only have access to the best guides in Italy, they save an additional 15% on these extraordinary experiences.


Whether you travel around Italy by Train or Car, The ItaliaPass has you covered. Sit back, relax and enjoy Italy by train - members pay no service fee for all train tickets and passes through ItaliaRail. Take advantage of additional member discounts off the best prices from AutoEurope car rentals. More discounts for Private Car airport and train station transfers, as well as baggage handling and porter service to or from your hotel.


Thousands of affordable 3, 4 and 5 Star properties throughout Italy at guaranteed discounted prices. From quaint villas in the emerald hills of Tuscany to charming bed and breakfast in restored castles, to elegant four and five stars hotels in Rome and Venice. ItaliaPass members save an additional 15% off already discounted accommodations through ItaliaRooms - for total savings of up to 65%

Restaurants & Bars

Your first glass of vino in Italy is on us! Premiere members enjoy premium offers like a complimentary glass of wine wine, dessert, or two-for–the-price-of-one perks at some of the best restaurants, bars and cafes. Well-known eateries and those word-of-mouth only hidden gems await you – with special rewards and prices you’ll love - in Rome, Venice, Florence and more.

VIP Event Access

You're on the list! Members are privy to exclusive invites and tickets to special events such as music concerts, art openings, festivals, plays, operas, museum shows and more. In addition to securing you a place at some of the best events of the season, we’ve arranged members only rooftop socials, cooking classes, wine tastings and coffee tours in select cities throughout Italy. Now Open! Visit the new Rome Termini station members-only lounge

Hop-on/Hop-off Sightseeing

The Spanish Steps, the David, St. Mark's Basilica, the Doge and more. Jump on board to see all the must-see sights and attractions - in more than 15 popular Italian cities - from the comfort of a climate controlled double-decker bus with driver/audio tour guide. Premiere members receive 15% off all tickets. Hop on and off at your leisure.

Florence & Tuscany Travel Deal